Every sponsorship creates thousands of data points, from proposals and contracts to photos, videos, social posts, broadcasts, fulfillment records, and proof-of-performance reports. Most organizations store that information.
Sponsorship proof lives across camera rolls, social feeds, and hours of broadcast footage. Trak AI uses logo detection to organize photos, match social posts, and timestamp broadcast mentions so every piece of proof ends up in the right partnership.
Whether a partnership starts as a form submission, an uploaded contract, or a closed CRM deal, Trak AI scaffolds the full activation structure automatically. Accounts, assets, dates, and a ready-to-use partnership portal built before your team touches a thing.
Trak tracks every partnership against its contract throughout the season. Both sides see what was promised, what's been delivered, and what's still outstanding so there's no guessing, no chasing, and no surprises at renewal.
Sponsorship teams on both sides face different problems. Trak AI is built to solve them.
Brands invest in sponsorships across multiple partners with limited visibility into what is actually being delivered. Every deal requires proof, recaps, and performance context, but chasing updates and making renewal decisions without reliable data is frustrating. Trak AI gives brands the clarity to move forward.
Properties manage dozens of sponsorships with limited teams. Every partner expects proof, recaps, and visibility into their investment -- but delivering that consistently across a full portfolio is nearly impossible without the right tools. Trak AI makes it possible.
Every uploaded file gets summarized, tagged, transcribed, and optimized automatically.
Files route to the right partnership automatically, including connected storage like Google Drive.
Social posts from owned, partner, and trending channels are matched to partnerships automatically.
Form submissions are scored and summarized against your criteria automatically.
Sponsorship agreements get scaffolded into partnerships with deliverables, dates, and pricing.
Full radio and video files get scanned for every partner mention, with clickable timestamps.
Track every partnership against its contract throughout the season and verify delivery at the end.
See what's working across your portfolio, segmented by industry, campaign, or community focus.
Proof files are only valuable when teams can quickly understand what they show, when they happened, where they belong, and how they support partnership performance. Proof Intelligence turns raw uploads into organized sponsorship intelligence by automatically generating summaries, extracting useful metadata, detecting sponsor logos, transcribing video, and making every file easier to search inside Trak.
Instead of digging through folders or relying on manual file names, teams can search by what actually happened in the proof — including sponsor mentions, visual logos, event details, dates, locations, and AI-generated context.
Quickly review proof-of-performance assets with more context and less manual sorting. Trak helps brand teams understand what was delivered, find relevant proof faster, and build stronger recaps with searchable files, summaries, logo detection, and video transcription.
Upload activation photos, videos, and supporting files in bulk and let Trak handle the organization. Proof Intelligence helps property teams turn every upload into usable proof, making it easier to document partner value, prepare recaps, and keep sponsorship assets searchable throughout the season.
Proof files often end up scattered across Dropbox folders, shared drives, and email threads. By the time a sponsorship recap needs to be built, teams are left digging through folders trying to figure out which sponsor, activation, or asset each file belongs to. Capture Intelligence, powered by the Trak AI Intelligence Layer, changes that by bringing proof into Trak and organizing it automatically.
Receive proof files from property partners and upload them directly into Trak in one place. Trak AI analyzes the content, detects sponsor logos, and helps match each file to the correct partnership and activation, making recaps easier to build and review.
Upload event photos and videos in bulk and let Trak handle the sorting. Trak AI reviews each file, identifies logos, and routes proof to the right sponsorship folder and asset so teams spend less time organizing content and more time delivering value to partners.
When Evaluation is enabled on a form, Trak AI reviews every new submission against a user-defined Scoring Guide. Each submission receives a score from 0–100, a short reason explaining the score, and a neutral summary of the submission so teams can quickly understand what came in and why it may be worth attention.
Instead of manually reading every form response from scratch, teams can sort submissions by score, scan color-coded badges, and open each detail view with AI-generated context already surfaced.
Quickly evaluate incoming sponsorship requests, activation ideas, partner submissions, or internal forms using consistent criteria. Intake Intelligence helps brand teams prioritize the strongest opportunities, understand why a submission scored the way it did, and move faster without relying only on manual review.
Scores, summaries, and reasons can also be included in internal notifications, helping the right people see important context as soon as a submission arrives.
Collect requests, ideas, applications, or partner-submitted information with more structure and less manual triage. Intake Intelligence helps property teams review new submissions faster, identify high-potential responses, and keep teams aligned around a consistent scoring framework.
Submitters never see the internal AI score, reason, or summary in their confirmation, keeping evaluation private while giving your internal team the context they need to act.
Setting up a new sponsorship should not mean manually creating accounts, deals, tasks, specs, dates, pricing, and deliverables from scratch. Trak AI reads uploaded agreements and scaffolds the entire partnership automatically turning a PDF into a fully structured activation plan in minutes.
Upload a sponsorship agreement and have Trak create the account, deal, dates, totals, key clauses, deliverables, tasks, and proof requirements ready to activate immediately.
Upload signed agreements and have Trak match deliverables against existing product catalogs, inheriting specs, assignments, categories, and checklists automatically.
Compliance checks should not require manually comparing contracts against scattered proof files. Trak AI compares agreement clauses and deliverables against submitted proof to surface gaps, track progress, and generate compliance scores so you always know exactly where things stand.
Quickly see which deliverables are on track, which are behind schedule, and which still need proof before renewal conversations begin. Stop guessing, start knowing.
Self-audit before the season ends. Identify gaps early, upload missing proof proactively, and resolve issues before brands ever have to flag them.
Broadcast value is hard to prove when teams have to scrub through hours of footage manually. Trak AI analyzes uploaded recordings and identifies brand mentions, logo appearances, ad reads, and key moments complete with clickable timestamps that make navigation effortless.
Get a clear, navigable record of airtime and exposure. Clip key moments for reporting, internal presentations, or renewal discussions no video editing skills needed.
Upload broadcast recordings and attach a polished, timestamp-driven report directly to the partnership. Proof of value, delivered professionally.
Evaluating sponsorship performance should not require opening every partnership one by one. Trak AI aggregates enriched proof into portfolio-level reports that help teams understand outcomes by campaign, industry, community focus, or activation type so decision-making gets faster and smarter.
Surface proof galleries, clips, posts, and activation summaries at a glance across every partnership, not just one at a time.
Properties can pull together cross-partnership proof of what was delivered, making renewal conversations faster and more compelling.
Marketing leaders can quickly understand where sponsorship spend is delivering real value and where it needs adjustment.
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Bring Social Proof Into One Clean View
Social posts from owned, partner, and trending channels get pulled in and matched to partnerships.
Tracking social posts across platforms, campaigns, and partners is often fragmented and painfully manual. Trak AI ingests posts by URL or feed, analyzes text and visuals, and assigns each post to the correct partnership automatically — no spreadsheets, no screenshot chasing, no guesswork.
Ingest by URL or Feed
Submit social post URLs from any platform and let Trak pull in the content, visuals, and metadata automatically.
Analyze Text and Visuals
AI scans both the copy and imagery of each post to understand campaign context, brand presence, and content relevance.
Auto-Assign to Partnerships
Each post is routed to the right partnership automatically — keeping social proof organized without any manual sorting.